Do You Send a Welcome Email?

I will bet your first reaction to the title of this post was, “Of course I do.” But you would be amazed at how many people don’t send a ‘proper’ Welcome email. A well thought out Welcome email will get you more opens, more clicks, better ‘deliverability’ and less spam complaints. This is the first email subscribers receive and it may be the most important. According to Aweber, welcome emails get open rates 4 times higher and click through rates 5 times higher than emails. They report often seeing welcome…

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