Most form builder software offers more than one type of form. Picking the best type for your specific purpose can increase your sign up rate. The 6 most popular form types are Embedded – probably the most common form Part of page content Doesn’t follow user as they scroll Great for home or landing pages Doesn’t disrupt or infer with content Doesn’t follow user Can be missed if not eye catching or scrolled off screen Pop-up Pops up after user defined criteria; e.g., time or percent of page User can’t…
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Do You Send a Welcome Email?
I will bet your first reaction to the title of this post was, “Of course I do.” But you would be amazed at how many people don’t send a ‘proper’ Welcome email. A well thought out Welcome email will get you more opens, more clicks, better ‘deliverability’ and less spam complaints. This is the first email subscribers receive and it may be the most important. According to Aweber, welcome emails get open rates 4 times higher and click through rates 5 times higher than emails. They report often seeing welcome…
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